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Our Journey From Vision To Reality
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
Unlike traditional agencies that lean heavily toward either creativity or technology, we've built our foundation on the understanding that transformative results require both.
We don’t just build solutions; We create opportunities for growth, collaboration, and excellence. Let’s shape the future together.
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Founded in 2020
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
Unlike traditional agencies that lean heavily toward either creativity or technology, we've built our foundation on the understanding that transformative results require both.
We don’t just build solutions; We create opportunities for growth, collaboration, and excellence. Let’s shape the future together.
.jpg)
Founded in 2020
Founded
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
2020
Founded in 2020
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
2020
Founded
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
2020
Founded in 2020
At WhiteBlue, our mission is simple: to empower businesses with transformative technology solutions that drive measurable outcomes.
2020
Our Values
The principles that guide every decision and drive our commitment to excellence.
Customer Centric
Every Customer Is Unique
Listen A Lot
Earn Trust
Customer Centric
Every Customer Is Unique
Listen A Lot
Earn Trust
Outcome Obsessed
Align To Outcomes
Collaborate
Solve
Outcome Obsessed
Align To Outcomes
Collaborate
Solve
Walk The Talk
Say No When Required
Deliver
Own Up
Walk The Talk
Say No When Required
Deliver
Own Up
Our Values
The principles that guide every decision and drive our commitment to excellence.
Customer Centric
Every Customer Is Unique
Listen A Lot
Earn Trust
Customer Centric
Every Customer Is Unique
Listen A Lot
Earn Trust
Outcome Obsessed
Align To Outcomes
Collaborate
Solve
Outcome Obsessed
Align To Outcomes
Collaborate
Solve
Walk The Talk
Say No When Required
Deliver
Own Up
Walk The Talk
Say No When Required
Deliver
Own Up
Meet Our Leaders
Diverse expertise united by a shared passion for transformative digital experiences.
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Jai Ganesh Chellamuthu
Jai is responsible for Market/Customer Value creation by leveraging People, Domain, and Technology. Passionate business leader with an ability to build long term relationship with customers, partners, investors and community through mutual trust and accountability.
Strongly believes in building people centric organization and thrives enriching them with technology for success.
Jai holds an engineering degree from A.C Tech, Tamil Nadu (India) and an MBA from XIME, Bangalore.
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Ashok Shunmugavel
Ashok is responsible for sustainable business growth by enabling people & customer success. Seasoned business leader who inspires and unleashes human capital, instils corporate values and delivers value for customers.
Strongly possess accountability and practices walk the talk relentlessly. Ashok holds a commerce degree from St.Xavier’s college and an MBA from XIME, Bangalore. Across his career, he has worked with global corporations predominantly on the financial services sector and has built award winning teams.
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Srikant S Nair
Srikant is responsible for providing technology direction to the organization, in alignment with its business goals. Has extensive experience in Technology consulting; specifically in Enterprise Architecture and architecting Cloud-native solutions.
Proven global delivery leader for large technology transformation initiatives and an impeccable technology solutions architect. Srikant is passionate about researching new trends in technology and helps internal as well as Customer teams to build business savvy use cases. Also responsible for laying out policies on information security and data privacy within the organization.
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Pachaimuthu Muthusamy
Pachaimuthu is a passionate businessman with the ability to drive the organization from dream to delight. He is a serial entrepreneur with diversified portfolio from Software Design for Electro-Mechanical businesses (General Datum Product Design Pvt Ltd) to consumer businesses, making him unique in the industry.
Strong advocate of corporate governance with integrity. Pachaimuthu is an Engineer and a passionate learner of Cutting-Edge technologies, Cloud infrastructure (Azure & AWS) and Artificial Intelligence
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Sakthi Prassad
Forged in the early days of Digital Transformation, Sakthi's leadership ignites innovation and fuels excellence. With deep industry insight and strong analytical acumen, he inspires high-performing teams to convert complex challenges into scalable and secure solutions that drive revenue growth and elevate customer success.
Drawing on deep expertise in emerging technologies like AI, Cognitive Computing, and Process Automation, he transforms IT strategy with clear vision and collaboration, turning every initiative into a catalyst for sustained growth. A proud alumnus of SASTRA University, Thanjavur (Engineering) and XIME, Bangalore (MBA).
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Anand Srinivasan
Anand brings global leadership experience in driving revenue growth, operational excellence, & AI-powered transformation across Fortune 500s & high-growth tech companies.
As CGO, he spearheads global market expansion, strategic partnerships, & customer success initiatives, combining deep expertise in AI/ML, cloud, & automation-led solutions. Anand has previously held senior executive roles, where he led multi-billion-dollar P&Ls, built global teams of 4,000+ professionals, and scaled eCommerce & operations across markets.
He is passionate about building high-performing, inclusive teams and mentoring the next generation of tech and business leaders. He holds degrees in Engineering from SASTRA and Management from Liverpool and had secured admit for advanced research at the London School of Economics.
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Dr. Arun Prasad
Dr.Arun has more than two decades of professional experience in Banking, Manufacturing, Retail, Financial, IT/ITES & Education Industries across the globe. He has also been bestowed with the “Glory of India Award” & “Dr.APJ. Abdul Kalam Excellence Award” awarded by IIFS, towards exceptional NRIs.
He has expertise in RPA, and is a Data Science Evangelist with experience in advanced data modelling techniques and architecture across various areas such as data acquisition, data warehousing, data cleansing and predictive modeling techniques.
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Sowmya
Sowmya loved playing varied roles in corporate and not-for-profit entities. Over the years, she has developed a passion to build long-term strategic and impactful relationships with people and customers. She strongly believes that trust and respect must be earned.
Her customer Centric principles are to Earn Trust and treat each customer as Unique.
Sowmya completed her MBA in finance. She has an ardent love for farming and agriculture.
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Andrew Wynkoop
Andrew leads U.S. Sales at WhiteBlue, spearheading growth across strategic verticals with a focus on delivering meaningful, long-term value. He champions sustainable, scalable solutions that empower clients to leapfrog the competition and realize their business goals faster.
A deeply people-centric leader, Andrew thrives on building authentic relationships and fostering trust at every touchpoint. With a proven track record of delivering measurable impact, Andrew brings both vision and execution to the table. He is passionate about turning bold ideas into tangible success stories.
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Sugitha Karunakaran
Sugitha is responsible to enable people success. Her role is to make people Be their Best and Do Their Best at Work. At WhiteBlue, she strongly believes ‘People are our Brand’ and is passionate in building people as the brand ambassadors.
Sugitha has completed her MPhil in English Literature from Bharathidasan University. She is also passionate in writing novels and has published her first novel in Amazon Kindle.
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Sarathbabu Inbasagaran
Sarath leads Global Talent Acquisition at WhiteBlue, aligning recruitment strategies with business goals. With over 18 years of experience in talent acquisition and strategic resourcing, he has a proven track record of managing end-to-end recruitment processes across India, US, UK, Europe, Asia, and the Pacific.
He strongly believes that 'People are our Brand' at WhiteBlue. Sarath holds a bachelor’s degree in electronic science and a M.B.A. in HR & Marketing. He is also a sports enthusiast in cricket and badminton.
Meet Our Leaders
Diverse expertise united by a shared passion for transformative digital experiences.
Jai Ganesh Chellamuthu
Jai is responsible for Market/Customer Value creation by leveraging People, Domain, and Technology. Passionate business leader with an ability to build long term relationship with customers, partners, investors and community through mutual trust and accountability.
Strongly believes in building people centric organization and thrives enriching them with technology for success.
Jai holds an engineering degree from A.C Tech, Tamil Nadu (India) and an MBA from XIME, Bangalore.
Ashok Shunmugavel
Ashok is responsible for sustainable business growth by enabling people & customer success. Seasoned business leader who inspires and unleashes human capital, instils corporate values and delivers value for customers.
Strongly possess accountability and practices walk the talk relentlessly. Ashok holds a commerce degree from St.Xavier’s college and an MBA from XIME, Bangalore. Across his career, he has worked with global corporations predominantly on the financial services sector and has built award winning teams.
Srikant S Nair
Srikant is responsible for providing technology direction to the organization, in alignment with its business goals. Has extensive experience in Technology consulting; specifically in Enterprise Architecture and architecting Cloud-native solutions.
Proven global delivery leader for large technology transformation initiatives and an impeccable technology solutions architect. Srikant is passionate about researching new trends in technology and helps internal as well as Customer teams to build business savvy use cases. Also responsible for laying out policies on information security and data privacy within the organization.
Pachaimuthu Muthusamy
Pachaimuthu is a passionate businessman with the ability to drive the organization from dream to delight. He is a serial entrepreneur with diversified portfolio from Software Design for Electro-Mechanical businesses (General Datum Product Design Pvt Ltd) to consumer businesses, making him unique in the industry.
Strong advocate of corporate governance with integrity. Pachaimuthu is an Engineer and a passionate learner of Cutting-Edge technologies, Cloud infrastructure (Azure & AWS) and Artificial Intelligence
Sakthi Prassad
Forged in the early days of Digital Transformation, Sakthi's leadership ignites innovation and fuels excellence. With deep industry insight and strong analytical acumen, he inspires high-performing teams to convert complex challenges into scalable and secure solutions that drive revenue growth and elevate customer success.
Drawing on deep expertise in emerging technologies like AI, Cognitive Computing, and Process Automation, he transforms IT strategy with clear vision and collaboration, turning every initiative into a catalyst for sustained growth. A proud alumnus of SASTRA University, Thanjavur (Engineering) and XIME, Bangalore (MBA).
Anand Srinivasan
Anand brings global leadership experience in driving revenue growth, operational excellence, & AI-powered transformation across Fortune 500s & high-growth tech companies.
As CGO, he spearheads global market expansion, strategic partnerships, & customer success initiatives, combining deep expertise in AI/ML, cloud, & automation-led solutions. Anand has previously held senior executive roles, where he led multi-billion-dollar P&Ls, built global teams of 4,000+ professionals, and scaled eCommerce & operations across markets.
He is passionate about building high-performing, inclusive teams and mentoring the next generation of tech and business leaders. He holds degrees in Engineering from SASTRA and Management from Liverpool and had secured admit for advanced research at the London School of Economics.
Dr. Arun Prasad
Dr.Arun has more than two decades of professional experience in Banking, Manufacturing, Retail, Financial, IT/ITES & Education Industries across the globe. He has also been bestowed with the “Glory of India Award” & “Dr.APJ. Abdul Kalam Excellence Award” awarded by IIFS, towards exceptional NRIs.
He has expertise in RPA, and is a Data Science Evangelist with experience in advanced data modelling techniques and architecture across various areas such as data acquisition, data warehousing, data cleansing and predictive modeling techniques.
Sowmya
Sowmya loved playing varied roles in corporate and not-for-profit entities. Over the years, she has developed a passion to build long-term strategic and impactful relationships with people and customers. She strongly believes that trust and respect must be earned.
Her customer Centric principles are to Earn Trust and treat each customer as Unique.
Sowmya completed her MBA in finance. She has an ardent love for farming and agriculture.
Andrew Wynkoop
Andrew leads U.S. Sales at WhiteBlue, spearheading growth across strategic verticals with a focus on delivering meaningful, long-term value. He champions sustainable, scalable solutions that empower clients to leapfrog the competition and realize their business goals faster.
A deeply people-centric leader, Andrew thrives on building authentic relationships and fostering trust at every touchpoint. With a proven track record of delivering measurable impact, Andrew brings both vision and execution to the table. He is passionate about turning bold ideas into tangible success stories.
Sugitha Karunakaran
Sugitha is responsible to enable people success. Her role is to make people Be their Best and Do Their Best at Work. At WhiteBlue, she strongly believes ‘People are our Brand’ and is passionate in building people as the brand ambassadors.
Sugitha has completed her MPhil in English Literature from Bharathidasan University. She is also passionate in writing novels and has published her first novel in Amazon Kindle.
Sarathbabu Inbasagaran
Sarath leads Global Talent Acquisition at WhiteBlue, aligning recruitment strategies with business goals. With over 18 years of experience in talent acquisition and strategic resourcing, he has a proven track record of managing end-to-end recruitment processes across India, US, UK, Europe, Asia, and the Pacific.
He strongly believes that 'People are our Brand' at WhiteBlue. Sarath holds a bachelor’s degree in electronic science and a M.B.A. in HR & Marketing. He is also a sports enthusiast in cricket and badminton.
Advisory Board
Domain
Regional
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M.C. Sureshkumar
Member, Logistics Advisory Board
Mr. M.C. Sureshkumar, has over three decades of experience in the logistics & port equipment industry. Holding an Executive MBA from SP Jain Institute of Management & Research, Suresh has a rich background in leading high-impact projects. Suresh’s tenure as the MD at Cargotec India Pvt. Ltd. saw him steering them through significant growth phases including integration of Navis India into Cargotec’s overall portfolio providing tech solutions to global ports. His roles included Director of Services Sales & Operations for the IMEA region for Kalmar & MD for India, where he was instrumental in enhancing service delivery & operational efficiency. He also served as Chairperson & Director for the Finland Chamber of Commerce in India, fostering business relationships.
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Sankar Raman Rajagopalan
Member, Logistics Advisory Board
Mr. Sankar Raman Rajagopalan brings over four decades of engineering and managerial expertise to the Logistics Advisory Board at WhiteBlue. As a seasoned professional, he has a profound understanding of port equipment and container handling systems.
In his illustrious career, Sankar has held pivotal roles, such as Port Equipment Consultant at SS Port Consultancy Services, Head - Crane Upgrades at Cargotec India, and Regional Head - Engineering, at DP World. He has been instrumental in enhancing operational efficiencies for major companies such as CONCOR, Indian Railways and Cummins Inc/ Singapore.
Shefali Sonpar
Member, Insurance Advisory Board
Shefali is an award-winning insurance leader and digital transformation expert with over 20 years of experience delivering technology-enabled business solutions across global insurance markets. Renowned for her deep domain expertise, she bridges business strategy and technology to drive growth, operational excellence, and innovation.
She has successfully spearheaded large-scale transformations for leading insurers including SwissRe, MetLife, Cardif, RBCI, Allianz, BUPA, and Viant. Notably, she played a foundational role in three greenfield setups in India, establishing the captive tech operations of ING and AIG from the ground up.
Industry Recognitions:
- Woman Achiever of the Year – Insurtech India, 2021
- Top 100 Global Women in Leadership – GCPIT, 2021
- Power Women Award – Lead India, 2021
As an Advisory Board Member, Shefali brings a rare combination of visionary thinking and executional depth—helping Insurers navigate disruption, accelerate innovation, and build digital-first enterprises.
Sridharan Sundaram
Member, Insurance Advisory Board
Mr. Sridharan brings over 25 years of leadership excellence in insurance technology to the Insurance Advisory Board at WhiteBlue. Currently serving as Vice President at AAA - The Auto Club Group, he has been instrumental in driving large-scale digital transformations and leading enterprise-wide application modernization across complex IT ecosystems.
Throughout his career, Sridharan has held several high-impact roles, including Executive Director of IT & Enterprise Architecture at Farmers Insurance and Technical Specialist at 21st Century Insurance. His deep expertise lies in aligning IT strategy with business objectives, modernizing core systems, and building scalable, secure, and customer-centric digital platforms. With hands-on leadership experience across the U.S. insurance landscape, Sridharan has consistently enabled organizations to achieve operational efficiency, innovation, and sustainable growth through technology.
Advisory Board
Domain
Regional
DR. WALEED
Regional Advisor, Middle East
With over 25 years of extensive experience in leading roles across the private and public sectors, Dr. Waleed has held positions in Finance, Corporate Banking, Credit & Risk Management, Social and Self Development. In the public sector, he served as the former Assistant Deputy Minister for Labor Policies at the Ministry of Human Resources and Social Development. He also held roles as Deputy Sector Head of City Operators and Compliance, Head of the Delivery Office, and Head of the Control Center at the Ministry of Municipal & Rural Affairs & Housing.
DR. KHALFAN KHAMIS ALMEHAIRBI
Regional Advisor, Middle East
Dr. Khalfan Khamis Almehairbi is a highly dedicated and innovative engineer with over 18 years of professional experience in Electrical and Civil maintenance, facility management, project management, engineering operations, and infrastructure management. Currently serving as the Senior Specialist at Dubai Electricity and Water Authority (DEWA), he plays a critical role in optimizing infrastructure performance and aligning operations with Dubai’s strategic vision of sustainability and excellence.
Advisory Board - Domain
M.C. Sureshkumar
Mr. M.C. Sureshkumar, has over three decades of experience in the logistics & port equipment industry. Holding an Executive MBA from SP Jain Institute of Management & Research, Suresh has a rich background in leading high-impact projects. Suresh’s tenure as the MD at Cargotec India Pvt. Ltd. saw him steering them through significant growth phases including integration of Navis India into Cargotec’s overall portfolio providing tech solutions to global ports. His roles included Director of Services Sales & Operations for the IMEA region for Kalmar & MD for India, where he was instrumental in enhancing service delivery & operational efficiency. He also served as Chairperson & Director for the Finland Chamber of Commerce in India, fostering business relationships.
Sankar Raman Rajagopalan
Mr. Sankar Raman Rajagopalan brings over four decades of engineering and managerial expertise to the Logistics Advisory Board at WhiteBlue. As a seasoned professional, he has a profound understanding of port equipment and container handling systems.
In his illustrious career, Sankar has held pivotal roles, such as Port Equipment Consultant at SS Port Consultancy Services, Head - Crane Upgrades at Cargotec India, and Regional Head - Engineering, at DP World. He has been instrumental in enhancing operational efficiencies for major companies such as CONCOR, Indian Railways and Cummins Inc/ Singapore.
Shefali Sonpar
Shefali is an award-winning insurance leader and digital transformation expert with over 20 years of experience delivering technology-enabled business solutions across global insurance markets. Renowned for her deep domain expertise, she bridges business strategy and technology to drive growth, operational excellence, and innovation.
She has successfully spearheaded large-scale transformations for leading insurers including SwissRe, MetLife, Cardif, RBCI, Allianz, BUPA, and Viant. Notably, she played a foundational role in three greenfield setups in India, establishing the captive tech operations of ING and AIG from the ground up.
Industry Recognitions:
- Woman Achiever of the Year – Insurtech India, 2021
- Top 100 Global Women in Leadership – GCPIT, 2021
- Power Women Award – Lead India, 2021
As an Advisory Board Member, Shefali brings a rare combination of visionary thinking and executional depth—helping Insurers navigate disruption, accelerate innovation, and build digital-first enterprises.
Sridharan Sundaram
Mr. Sridharan brings over 25 years of leadership excellence in insurance technology to the Insurance Advisory Board at WhiteBlue. Currently serving as Vice President at AAA - The Auto Club Group, he has been instrumental in driving large-scale digital transformations and leading enterprise-wide application modernization across complex IT ecosystems.
Throughout his career, Sridharan has held several high-impact roles, including Executive Director of IT & Enterprise Architecture at Farmers Insurance and Technical Specialist at 21st Century Insurance. His deep expertise lies in aligning IT strategy with business objectives, modernizing core systems, and building scalable, secure, and customer-centric digital platforms. With hands-on leadership experience across the U.S. insurance landscape, Sridharan has consistently enabled organizations to achieve operational efficiency, innovation, and sustainable growth through technology.
Advisory Board - Regional
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DR. WALEED
With over 25 years of extensive experience in leading roles across the private and public sectors, Dr. Waleed has held positions in Finance, Corporate Banking, Credit & Risk Management, Social and Self Development. In the public sector, he served as the former Assistant Deputy Minister for Labor Policies at the Ministry of Human Resources and Social Development. He also held roles as Deputy Sector Head of City Operators and Compliance, Head of the Delivery Office, and Head of the Control Center at the Ministry of Municipal & Rural Affairs & Housing.
DR. KHALFAN KHAMIS ALMEHAIRBI
Dr. Khalfan Khamis Almehairbi is a highly dedicated and innovative engineer with over 18 years of professional experience in Electrical and Civil maintenance, facility management, project management, engineering operations, and infrastructure management. Currently serving as the Senior Specialist at Dubai Electricity and Water Authority (DEWA), he plays a critical role in optimizing infrastructure performance and aligning operations with Dubai’s strategic vision of sustainability and excellence.